Finding the engaging stories to tell and capturing the physical pictures is half the work of a hotel photographer. To make each image stand out for every client requires the small details to take priority at […]
Where it All Really Happens at ITB Berlin 2016
Hopefully, your ticket is booked and you are prepping for ITB Berlin 2016! The leading travel trade show website and print materials are fantastic resources, but they […]
Global Image Creation’s Hotel Photographer Services produce creative photography from a hospitality and destination marketing perspective. Appearances DO matter. As a luxury property you are selling an experience for your clients where every detail and need is cared for. You need to communicate that attention to detail in every aspect of your sales assets. Your hotel photography is the most prominent tool in your sales process and in a side by side comparison against your competitors, it may be the deciding factor in bookings.
Did you know YouTube is the second largest search engine in the world? At this point, generations been born into a world where everyone has video enabled devices. So it is no surprise that video has become the natural format that a growing majority prefer to receive information thru. From highly produced short films to a serial narrative of videos that keep your customers engaged, there are many ways to harness the power of video for you. We are experienced in video production for luxury hotels. Let us help you find your voice in moving pictures.
Hotel Video Producers / Social Media Videos For Hotels / Travel Video Production
In the not so distant past, marketing relied on producing branded content for paid distribution. It was all about making Ads and placing them in the right magazine or broadcasting in the right markets. This method got some results when the number of marketing messaging consumers were exposed to was limited. There were only a few ponds and everyone drank from them. Now, things have changed. We are now in a world where the consumer is your most effective distribution method. With their Blogs, Facebook pages, Twitter feeds, Pinterest and Instagram accounts, they are the magazines, the news and the television programs you want to be featured on. The best practices on these social media platforms are always changing. Our team stays educated on the most important platforms and we can manage your social media conversation for you.
Social Media Marketing / Content Marketing / Social Media Management
The basic platforms for online advertising have been around for a while. Most hotel marketers have worked with Adwords and other pay per click services. Although the canvas may not be new. The way with which you can paint on it is an exponentially blazing area of advancing technology. Access to big data and embedded marketing can target your message with precision that was never before possible. We can create and manage campaigns for you that will lead your customers past OTA’s and right into direct bookings. We can bring customers right to your door and then use our custom content to keep them engaged.