A parade on Spring Street - Eureka Springs, Arkansas Photography

Showcasing Authentic Community Values in Destination Marketing

For effective marketing, it’s essential to portray these values honestly. Whether the community's values center around inclusiveness, sustainability, historical preservation, or any other principle, presenting them authentically can draw like-minded visitors who will appreciate and respect the local culture.

Read More

Best Cameras and Equipment for Professional Hotel Photography

Best Cameras and Equipment for Professional Hotel Photography: An Expert’s Guide to Small Photography Gear

Discover the top equipment and cameras for professional hotel photography. Get expert recommendations for lightweight, versatile gear, including the Halumin Open Cylindrical light modifier, Osmo Pocket, and Insta 360.

Read More

Home Interior Design Photography - Airbnb Photoshoot

Styling Tips to Make Your Airbnb Photoshoot-Ready

The way approach your Airbnb photoshoot is easily one of the most crucial factors in getting bookings. Here are a few things to consider.

Read More

Obelisk Home Interior Image

High-Quality Images are Powerful Marketing Tools

Our client, Obelisk Home, won 8 out of a possible 10 awards at the recent 417 Home Magazine Design Awards.

Don’t overlook the advantage that high-quality, high-impact photos can give you when submitting your hotel, restaurant, or design work for an award.

Read More

Influencer Selfie In Hotel Lobby at The Baur au Lac

What is an Influencer? The Short Answer is EVERYONE

Social media influencers are receiving a lot of attention at the moment for their role in hotel marketing. However, there’s an even more influential group of people that your hotel might be overlooking.

Read More

Hotel Industry News

A Drug Smuggling Nun + Hotel Industry Trends and Hospitality News Worth Knowing

Our latest round-up of hotel industry, travel, and hospitality news has everything from a drug-smuggling nun to a failed sleepover on the Great China Wall, so grab a coffee and dive in!

Read More

Pop-Up Hotel Room by Marriott International

Hotel Industry Trends and Hospitality News That’s Worth Knowing

In our latest round-up of hotel industry trends and hospitality news we’re looking at pop-up hotels, AirBnB’s new Travel Stories feature, research that shows millennials prefer receiving travel updates via email, and how to use Trip Consideration for Facebook and Instagram.

Read More